WE ARE ALL ABOUT UX
& PRODUCT DESIGN

Experience & Product Design

Experience is the practice of designing products, processes, services, events, channel agnostic journeys, and environments with a focus on quality of the user experience and user relevant solutions. We eat, drink and sleep experience design.

Research & Product Planning

Research ensures we understand every perspective. From the people involved to the core business competencies, the overall economic, and technical requirements of the challenge.

Business & Systems Design

There are two forms of business thinking. Analytical thinking is driven by a quantitative process, standardizing to eliminate judgment, bias, and variation. Intuitive thinking focuses more on an instinct to drive creativity and innovation.

We tend to balance the two, striking the balance between innovation and a systematic scalable process. We will help you capture your business objectives in an outstanding user experience.

Technology

Technology plays an essential role in service design. It is knitted into our thinking and underpins everything we do. From the start, we extend the depth of ideas by offering engineering insight based on technological possibilities.

We Solve

Assessing interactions between people and a brand, quality of existing experiences, and planning and managing the deployment of a unified vision.

We Design

A flexible design approach provides a coherent framework for creating valued experiences. We envision, design, and prototype across multiple devices and platforms.

We Measure

Measuring the delivery of a cohesive experience across an evolving offering of products and services, aimed at building strong and long-lasting customer relationships.

We Connect

Designing and engineering for the real world to ensure a clients’ products create an emotional connection from first use and deliver on their strategic intent.

What we have created

In the past years we’ve worked with various clients on numerous projects. Below here you will find a small selection of projects and cases.

VANS

DIGITIZING THE RETAIL SPACE

WEGIVE.IT

DONATE BY WATCHING ADS

FOURSENSE

PERFORMANCE ANALYSIS

POSITIVE DRIVE

REWARDING MOBILITY BEHAVIOUR

YOUR LITTLE BLACK BOOK

AMSTERDAM CITY GUIDE APP

WATERBOBBLE

FILTERS WATER AS YOU DRINK

Way of work

We like to work according to our engagement process. All the phases in our model will contribute to the launch of a successful product.

About us

Founded in 2013 by Jerry Lieveld, DARE TO DIFR was born out of a desire to create the best user experiences, a passion for innovative technology, and a willingness to tackle problems with a strategic focus to deliver economic success.

JERRY LIEVELD

JERRY LIEVELD

CEO & CHIEF CREATIVE

   

SIMON DAVIES

SIMON DAVIES

CHIEF COMMERCIAL

 

KIMBERLEY BEERS

KIMBERLEY BEERS

PRODUCT DESIGNER

 

KOEN GERRETSEN

KOEN GERRETSEN

CREATIVE PRODUCER

   

PETER KLINKHAMER

PETER KLINKHAMER

TECHNOLOGIST

DIOGO MELO

DIOGO MELO

DIRECTOR IOT

JAN VAN BRUGGEN

JAN VAN BRUGGEN

TECHNOLOGIST

MYRTHE VAN STRIEN

MYRTHE VAN STRIEN

PROJECT MANAGER

 

What can we do for you?

Do you have any questions concerning your business or product, or do you just want to grab a cup of coffee and have a chat? You can contact us at any time.

     hello@difr.co

     NL +31 20 26 00 410

     UK +44 20 32 39 88 07

     Entrada 100, 1114AA Amsterdam